Tiens Group Co. Ltd.("Tiens Group"), founded in 1995 by
Mr. Li Jinyuan in Tianjin, China, is a multinational
conglomerate in fields like bio-tech, education,
retail, tourism, finance, international trade and
e-business, etc. Tiens Group entered the international
market in 1997. Nowadays, with a business covering over 190
global countries, Tiens Group has set up branches in 110
countries and regions, has 50,000 franchised stores and has
established strategic alliances with top-ranking enterprises
from many countries. By producing health food, health care
product, skincare product and household product, Tiens Group
has become the lifestyle choice of health, happiness, beauty
and affluence for over 16 million families worldwide.
Vision: To Be The Leader Of World Direct
Selling Industries For Mass Majority.
Through its charitable philosophy of Contributing to
Society, Tiens Group actively takes on corporate social
responsibility, and has donated more than 200 million US
dollars to public welfare and social charities.
The successful management of an educated, localized and
global workforce contributes to the international strategic
goals of Tiens Group. Tiens Group has an unbeatable
international team in terms of research, innovation and
professionalism, including more than 8,000 employees, 35% of
which hold master's degree or higher.
Tiens Group is marching into the Fortune 500 with huge
strides, based on an outstanding management system and
state-of-the-art theories such as Six-Network Interaction
Theory, New Swap and Alternative Theory, New Supermarket
Theory and Consumption Makes Wealth, Operation and
Consumption Makes More Wealth.
Mission: Provide global
consumers with quality products and opportunities of
education and cause, improve their life quality, and make
the society harmonious.
TIENS Brand Core: One
World, One Family
TIENS Brand Core Value:
Extraordinary Innovation、Paramount, Responsibility
TIENS Brand Slogan:
Together We Share
Business Philosophy: Contributing to
society by restoring health to mankind.
Corporate Spirit: Contributing
to China through industrialization, and striving for higher
goals through harmonious teamwork and genuine dedication.
Quality Guideline: Parable
to build human health, Milestone to realize technical
innovation, Method to make sustained improvements, and Heart
to satisfy consumers.